THE NIN HOTLINE

Monday December 10, 2007

Easy. Natural. Fragile.

I really should have posted about this sooner, but I had too much going on at the time. Over on Echoing the Sound, fantasticben started a thread in mid-November concerning some artwork he found at a London McDonalds.
I was fetching a burger from a McDonald's near me just outside Warren Street tube station, when I noticed that the new "upmarket" McDonald's design they'd set up in there was... well, vaguely reminiscent of the art from The Fragile.

The Fragile artwork at McDonalds

Click on the image for a higher resolution photo. We're pretty sure David Carson has nothing to do with this, more likely an ambitious designer at some marketing company armed himself with a scanner and a copy of Fotografiks... and The Fragile font... and decided to cut the boxed McDonald's logo in half... whatever. If you want to see it for yourself, you'd better go see it sooner rather than later.